U.S. Department of Agriculture (USDA)·US·
Secretary Rollins Announces Ranchers First Initiatives to Rebuild the Great American Beef Herd
(Washington, D.C., August 31, 2026) – Today, U.S. Secretary of Agriculture Brooke L. Rollins announced the Ranchers First Initiative, a sweeping package of actions to continue rebuilding the Great American Beef Herd and put America’s ranchers back at the center of our nation’s food supply. Building on USDA’s October 2025 Plan to Fortify the American Beef Industry, the Trump Administration is delivering again.
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