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2027上海国际时尚运动博览会（IFS）打造连接运动品牌与多元消费场景的全新平台

上海 2026年10月23日 /美通社/ -- 随着运动消费逐渐融入日常生活，运动产业的竞争维度正从产品功能与性能，延伸至场景体验、用户连接、品牌文化和消费转化，运动产业的边界不断拓展，无论是健身训练、户外探索，还是骑行、攀岩、格斗、智能运动等细分领域，品牌都需要更多元的方式触达目标人群，也需要能够连接产品展示、真实体验与商业合作的行业平台。 2027年3月28日至30日 ， 2027上海国际时尚运动博览会 （以下简称"IFS"）将于上海世博展览馆H4馆举办。本届展会 由上海博华国际展览有限公司主办，以 "赛动时尚，竞享生活（Fashion in Motion, Life in Play）" 为主题，围绕"运动 × 赛事 × 科技 …

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