Amway India Strengthens its India Growth Story: Bets Big on Product Innovation with the Launch of Nutrilite Ayurveda

Contributes to the broader economic value chain – from responsibly sourcing to supporting local farmers to Manufacturing at Amway India’s state-of-the-art facility in Tamil Nadu, advancing the Make in India vision Launches range of new Ayurveda products under Nutrilite Ayurveda portfolio Aims to build Nutrilite Ayurveda into a INR 100 crore category over the next two years Nutrilite Ayurveda combines 5,000 Years of Ayurveda Wisdom with 90 Years of Nutrilite Botanical Science In a decisive move aligned with India’s nation-building priorities and the Viksit Bharat 2047 vision, Amway India, a leading health and wellbeing company, today announced a landmark strategic push into Ayurveda with the launch of Nutrilite Ayurveda . The launch represents more than an expansion of Amway India’s wellness portfolio. It is an opportunity to contribute to the broader economic value chain around Ayurveda in India – from responsibly sourced botanicals and local agriculture to manufacturing, scientific research, innovation and employment. Driven by the growing consumer demand for plant-based, preventive healthcare, and supported by Government of India’s sustained focus on strengthening the AYUSH ecosy