Brussels ETO promotes Hong Kong's wine industry, academic exchange and music talent in Sicily, Italy (with photos)
The Hong Kong Economic and Trade Office, Brussels (Brussels ETO), continued its efforts to promote Hong Kong's wine and spirits industry as well as cultural and academic exchanges in Europe. A trade and cultural promotion programme was conducted in Sicily, Italy, featuring meetings with institutional and industry representatives, including the President of Associazione Sicilia, board members of wine associations and representatives of wine consortiums, to explore collaboration opportunities in the wine and spirits sector. Brussels ETO representatives also met the Rector of the University of Palermo to promote academic and student exchanges with universities in Hong Kong. On August 26 (Sicily time), Brussels ETO supported a performance by acclaimed Hong Kong pianist Rachel Cheung at the Palermo Classica International Festival 2026. Her programme featured works by Beethoven, Schumann, Tan Dun and Chopin. Around 200 people attended the concert and applauded her outstanding performance. Speaking at a networking dinner on August 27 (Sicily time), the Special Representative for Hong Kong Economic and Trade Affairs to the European Union, Ms Shirley Yung, described Cheung's performance at
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