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Junta de Andalucía - Últimas Noticias·ES·

Impulso de la Junta al turismo familiar con rutas, experiencias integradas y herramientas digitales

El Consejo de Gobierno ha tomado conocimiento del diagnóstico del turismo familiar y de las oportunidades para desarrollar su potencial y que la Junta de Andalucía impulsará con nuevas líneas de actuación para potenciar el turismo familiar tras constatar que este segmento alcanzó los 7,1 millones de visitantes en 2025, un 4,5% más en 2024, y que representa el 18,7 % del turismo de Andalucía. A partir de este diagnóstico, la Consejería de Turismo, Justicia, Desregulación y Administración Local orientará su trabajo a crear experiencias que integren alojamiento, cultura, naturaleza, gastronomía, ocio y deporte; diseñar itinerarios familiares por distintos territorios andaluces; explorar herramientas digitales que faciliten la organización de los viajes; y adaptar la oferta a las distintas edades, especialmente a adolescentes y jóvenes. La colaboración con empresas y destinos será fundamental para generar más riqueza y empleo, atraer visitantes durante más meses del año y extender los beneficios del turismo por Andalucía. Las líneas de trabajo pasan por conectar alojamientos, cultura, naturaleza, gastronomía, ocio y deporte en productos turísticos integrados; diseñar itinerarios por di

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